STABENFELDT Inc: Stabenfeldt Inc., a children’s publishing company in Connecticut is a publishing arm of Stabenfeldt International, a 75-plus-year old publishing company that publishes several children’s book clubs, including PONY book club for girls. In Europe the company also has a young girl general club called TL, and a boys’ soccer club called BOING. Although the International office is in Norway, the book clubs also have offices in Sweden, Finland, Germany, Austria and Switzerland (through Germany) the US, Hungary and the Czech Republic. Each book club produces 12 new monthly packages per year. The optimal ages for children in the clubs are 8 to 13, although there are boys and girls younger and older.
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