Slow Made

Slow Made is a movement that views time as valuable resource for improving manufacturing, labor and consumption practices. It builds on other "Slow" movements, such as Slow Food. (1) Slow Made was launched in Paris, France on 22 November 2012 with the support of France’s Mobilier National, which is responsible for maintaining restoring furniture counted as part of the national cultural heritage, and L’Institut National des Métiers d’Art (INMA, the National Institute for Artisanal Trades) (1).
Core values
It seeks to unite creative professions around six core values:
# Research : the time needed to invent, experiment, build and exchange
# Skill : the mastery of traditional or innovative techniques
# Practice : using known and innovative tools and materials to produce sustainable work
#Transmission : spreading the culture and the value of time and skill to others
# Acquisition : empowering the consumer as an informed actor and carrier of responsible values
# Equity : fair pricing that heeds the time invested in development and production (1)
Slow Made promotes an ethic of responsibility among creators and manufacturers, and encourages consumers to participate by choosing products that share these values. Slow Made works to educate, stimulate, and enhance the environment for creative professions such as art, artisanal craftsmanship, fashion, design, architecture, horticulture and fragrance. (2) (3)
Slow Made opposes consumption models based on disposable goods and built-in obsolescence in favor of more sustainable models to produce fewer, higher quality goods. (4) (5) It hopes to encourage economic actors towards “patient development”, respecting the time necessary for growth (research and production).
History
In 2012, Marc Bayard, Advisor for Cultural and Scientific Development of France’s Mobilier National, articulated the basis for Slow Made. The Mobilier National and INMA assembled a think-tank of professionals in the fields of artisanal trades, design, fashion, communication and economics.
On 22 November 2012, the launch of Slow Made was announced publicly during the "" at the Galerie des Gobelins.

On 17 December 2012 Slow Made was discussed during the radio program Le Mouv' on Radio France.
In August 2013, the French Ministry of Culture and Communication and the Ministry of Craft, Trade and Tourism became patrons of Slow Made.
Objectives
* To raise awareness among professionals from different creative sectors, who share the values of the movement, through conferences and round tables;
* To spread the values of Slow Made through lectures in high schools, universities, and schools of art, applied art, engineering and business;
* To instill respect for the the ethical dimension of time among future creators and managers;
* To develop analysis of the economic considerations;
* To organize and support exhibitions, trade shows, publications, and multi-media productions.
Events
* “Le temps au cœur des métiers d’art à l’heure du Slow Made,” Conference and debate: Launch event at the Rendez-vous de l’INMA at the Mobilier National, Paris, 22 November 2012, http://www.dailymotion.com/video/xwuc2u_rendez-vous-inma-slow-made-part-1-4_creation;
* “La production artisanale en série industrielle,” Conference by fashion designer Pascal Gautrand at the Institut Français de la Mode (IFM), Paris, 11 December 2012;
* “Plasticiens et Métiers d’art, les savoir-faire comme source d’inspiration,” presentation by Marc Bayard at the 150th anniversary exhibition of Bernardaud, Paris, 2 April 2013;
* “Slow Made, les nouveaux enjeux de la formation et de l’innovation dans les métiers d’art,” conference of the Auvergne Chamber of Artisanal Trades during the Journées Européennes des Métiers d’Art, Le Puy-en-Velay, 6 April 2013;
* “Slow Made : le sens du temps,” conferences at the Journées Européennes des Métiers d’Art, Palais de Tokyo, Paris, 5-7 April 2013, http://journeeseuropeennesdesmetiersdart.wordpress.com/2013/01/18/le-slow-made-quand-le-temps-devient-sens/;
* “Les métiers d’art au cœur du luxe et de la creation,” round-table, Institut d’Études Politiques (IEP), Paris, 11 April 2013;
* “Le temps du projet dans l'économie de la création,” round-table moderated by Christophe Rioux, Director of the Luxury and Creative Industries concentration at ISC, Paris, Professor of Economics at the Sorbonne and at Sciences Po Paris, Bastille Design Center, Paris, 6 June 2013;
* “L'impact du mouvement Slow Made dans le marketing et la consommation du luxe,” conference organized by Le Club Luxe de l'Adetem (Association Nationale des Professionnels du Marketing) in partnership with Ifop, Paris, 14 June 2013, http://www.ifop.com/media/pressdocument/594-1-document_file.pdf;
* “Slow Made, le tempo de la creation,” conference and round-table, École Boulle, Paris, 4 December 2013, http://www.culturecommunication.gouv.fr/Disciplines-et-secteurs/Arts-plastiques/Actualites/Slow-Made-le-tempo-de-la-creation;
* Slow Made featured prominently at the Journées Européennes des Métiers d'Arts (JEMA) on the theme of “Time and Creation”, including the “Lab-à-Jour,” a workshop at the Palais de Tokyo and “Period Room,” an exhibition produced by INMA, Paris, 4-6 April 2014, http://www.journeesdesmetiersdart.fr/presentation-des-jema/edito-aurelie-filippetti#.Uz_PtSgxN9I and http://slowmademovement.tumblr.com/
Bibliography
(fr) « Slow Made (Le), une révolution », Problèmes économiques, La Documentation française, n° 3071, August 2013
(fr) C. LEITUS « Slow Made (Le), éloge du temps juste », Stratégies n° 1730, 7 July 2013
Notes and references
<references />
1. a, b et c « Le slow Made ou quand le temps devient sens » , institut-metiersdart.org, 5 December 2012
2. Mélina Gazsi, « Au pays du "slow made", les artisans sont souvent des artistes... » , lemonde.fr, 18 December 2012
3. « Le "Slow Made", un mouvement valorisant le temps du bel ouvrage » , francetvinfo.fr, 15 December 2012
4. Cathy Leitus, « Le slow made, éloge du temps juste » , strategies.fr, 4 juillet 2013
5. Catherine Bernard, « L'économie vous déprime? Regardons-la autrement » , slate.fr, 30 October 2013

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