Rick Goeld

Rick Goeld, an American author of fiction, is the author of Sex, Lies, and Soybeans, a novel that deals with the potential long-term effects of eating genetically modified foods.
Biography
Rick Goeld was born in 1945 in Brooklyn, New York, and spent his childhood in Miami, Florida. He earned engineering degrees at the Massachusetts Institute of Technology (1967) and Northeastern University (1969) and was formerly an executive in the field of high-tech electronics. He has also been a business coach / consultant, and taught Strategic Management to MBA-level students at Western International University. He is married, has three grown children, and lives in Scottsdale, Arizona.
Books
* Searching for Steely Dan (2006, ISBN 1-4116-7682-3 and ISBN 978-0-9829453-2-2)
* Sex, Lies, and Soybeans (2010, ISBN 978-0-9829453-0-8 and ISBN 978-0-9829453-1-5)
Sex, Lies, and Soybeans is set in a near-future where bird flu, swine flu, mad cow, red tide, and other diseases have decimated virtually every source of animal protein. Soy has become the world's "go to" crop for protein, and the soy industry has become the world's most powerful food consortium. The essence of the story is the conflict between Soy Industry lobbyists, who are trying to force a bill through the Texas State Senate, and Victoria Blackburn, a beautiful senate committee chairperson who is blocking the bill.
Although Sex, Lies, and Soybeans is fiction, it raises many questions about today’s hot-button issues. Sex, Lies, and Soybeans is, in many ways, similar to Michael Crichton’s Jurassic Park Both books are fictional mixes of fast-paced entertainment and larger-than-life characters with serious messages about genetic engineering, the abuses of big business, and the limitations of government control.
 
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