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Pull platform
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In business, a pull platform is a framework that scales the ability to quickly draw in people and resources on an as-needed basis to respond to the rapidly changing landscape of opportunities and challenges in an information based economy. Generally speaking, these frameworks turn diminishing returns on resources into environments where the performance improvement of the individual participants accelerates as more participants engage. Push versus pull platforms Rather than existing on a completely binary scale pull platforms exist on a continuum with push strategies existing on one end and pull strategies existing on the opposite end. Traits of a push platform *Demand can be anticipated * *Centralized control *Procedural *Tightly coupled *Resource centric *Participation restricted *Efficiency focus *Limited number of major re-engineering efforts *Zero sum rewards *Extrinsic rewards dominate Traits of a pull platform *Demand is highly uncertain *Emergent design *Decentralized initiative *Modular *Loosely coupled *People centric *Many diverse participants *Innovation focus *Rapid incremental innovation *Positive sum rewards *Intrinsic rewards dominate Industry examples *Li & Fung * *WoW Industry leaders *John Seely Brown *John Hagel III *Lang Davison *Henry Chesbrough 
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