Murdoch Marketing

Murdoch Marketing is a marketing communications agency, serving consumer and business-to-business clients on a local, regional, and national basis. The company was founded in 1983 by Tom and Nancy Murdoch and is headquartered in Holland, Michigan. Murdoch Marketing’s services include brand management, marketing strategy and consultation, as well as the development and production of marketing communications tools, such as videos, websites, sales collateral, digital marketing and public relations. The company’s clients include healthcare providers, logistics and supply chain companies, homebuilders, manufacturers and software companies among many others. Murdoch Marketing is also a member of the Michigan West Coast Chamber of Commerce.
Marketing Services
* Advertising
* Brand Management
* Creative Development
* Digital Marketing
* Direct Mail
* Lead Generation
* Marketing Strategy Development
* PR
* Project Management
* Promotional Campaigns
* Search Engine Optimization
* Social Media
* Strategic Planning
* Technical Literature
* Video Production
* Web Design and Programming
Representative Work
- The agency conducted ground breaking research in 1983 into the needs of Fortune 500 companies in the area of public warehousing, which lead to crafting new value positions in what is now called third-party logistics
- Developed product and service naming, including ForeSite and SKU warehousing software, Grilla pellet grill smoker, Velocities multivendor consolidation, LeanDex and GreenLanes logistics services, Humane-Aire Controlled Atmosphere Stunning, NETvet technology partner vetting, MudMaster and Phosphater engineered wash water recovery systems, and Bee Well healthcare mascot.
Industries Served
* Automation and Process Systems
* Financial Services
* Food and Food Service
* Healthcare
* Home and Office Furniture
* Home Building and Real Estate
* HVAC and Security Products
* Manufacturing
* Recreational Products
* Shipping and Logistics
* Software Developers

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