Mimi Macpherson (; born Miriam Frances Gow, 19 May 1967) is an Australian celebrity. Mimi Macpherson is a younger sister of model Elle Macpherson. Working life Macpherson began working a crew member for her father's whale-watching boat in her early twenties. She developed her own business known as Mimi Macpherson Whale Watch Expeditions and by 1997 she had purchased a boat of her own. Macpherson has raised more than $100,000 for Pacific Whale Foundation Research. She has won six tourism awards and the National Businesswoman of the Year by the Women's Network of Australia. She was also voted one of Australia's top 30 businesswomen by Cosmopolitan. In 2008, Mimi Macpherson became the "face" of the cosmetics firm Evolve Make Up. In December 2008, Macpherson declared bankruptcy. Conservation In 2000, working as a spokesperson for Humane Society International, she was active in advocating an end to whaling. She lobbied members of an International Whaling Commission conference in Adelaide. Media She was a presenter on the Discovery Channel, and in 2007 Mimi appeared on of the reality singing competition It Takes Two paired with David Hobson; they were eliminated in the semi-final and came third. In February 2009 Mimi Macpherson joined the Sunshine Coast radio station's Zinc96 program Morning Zoo. Personal life She is also known for her homemade sex tape with her then boyfriend Michael Hellwig. On March 19, 2007, she was convicted of a driving under the influence of alcohol charge in a Queensland court, her third conviction following similar incidents in 1995 and 2001.
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