MarketTools

MarketTools was an internet-based market research company founded in 1997 that was acquired by MetrixLab in 2012 and now does business under the MetrixLab name. It provided various services which connected clients to consumer samples. The company helped clients to better understand their target customers through global market research driven by the MarketTools consumer network and facilitated by specialized web applications. The consumer panel included 2.4 million individuals, and its customer base includes 400+ of the Fortune 500.
Recognitions
In January 2009, MarketTools was named Company To Watch in 2009 by Outsell, Inc.
In April 2009, MarketTools was named as the top market research supplier in the annual survey of research decision makers conducted by MarketResearchCareers.com.
In June 2009, MarketTools, Inc. was named a finalist in the “Most Innovative Company of the Year” category in the 2009 American Business Awards (ABAs).
In May 2010, MarketTools was named in Lead411's list of the “2010 Hottest San Francisco Companies”.

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