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Mark McCrindle
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Mark McCrindle is a social researcher. He is the founder and director of social research agency McCrindle Research.He is a regularly appearing commentator on radio and television. He is a graduate of the University of New South Wales. He is the founder and director of non-profit, public benevolent institution, the Australian Leadership Foundation. Publications *[http://theabcofxyz.com The ABC of XYZ: Understanding the Global Generations (2009)] *[http://mccrindle.com.au/publications The Power of Good: True stories of great kindness from total strangers (2011)] Whitepapers *Bridging the Gap - An employers guide to managing and retaining the new generations of apprentices and trainees (2007) *New Generations At Work - Attracting, Recruiting, Retaining & Training Gen Y (2007) *Bridging the Gap - An employees guide to understanding & communicating with your boss (2007) *Seriously Cool - Marketing & Communicating with the Diverse Generations (2007) *Word up - a Lexicon of Generations Y & Z and a guide to communicating with them (2007) *Finances and the Under 40s (2007) *Bridging The Gap - Generational Diversity at Work (2007) Snapshots Mark McCrindle's Snapshots are a one to two page overview of emerging issues, released regularly. Qualifications Mark McCrindle graduated from the University of NSW with a BSc (Psychology) and he has completed a Masters degree majoring in Social Trends. He is also accredited as a Qualified Practising Market Researcher. 
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