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Margie Omero
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Margie Omero (born 1974) is EVP of Public Affairs at PSB Research (Penn Schoen Berland), a strategic research company with offices around the world. She also is the founder and president of Momentum Analysis, a Democratic political polling firm opinion research firm based in Washington. Her 2010 bipartisan work on 'Walmart moms' helped define and describe that swing voting bloc. Momentum Analysis later merged with Purple Strategies, and Omero joined as a managing director of the company's research division, Purple Insights, continuing her research on female consumers. She also blogs on polling and gender for pollster.com. She appears on Sunday morning talk shows. Education * University of Texas Career She also is the founder and president of Momentum Analysis, a Democratic political polling firm opinion research firm based in Washington which became known for its research on "Walmart moms". When Momentum Analysis was acquired by Purple Strategies in March 2013, Omero joined as a managing director of the company's research division, Purple Insights, continuing her research on female consumers. Now she is EVP of Public Affairs at PSB Research, a global strategic research company with offices around the world. She also blogs on polling and gender for pollster.com. She appears on Sunday morning talk shows, including This Week with George Stephanopoulos and Martha Raddatz and does a weekly blogcast with The Pollsters. Personal life Margaret Omero's parents are Barbara Leflein of Ringwood, New Jersey, and Costas Omero of Washington, DC, and the stepdaughter of Thomas Leflein. Her mother owns a market research company bearing her name in Ringwood. Margaret Omero kept her own name when she married Julian Joseph St. John Mulvey in July 2009 at Halcyon House in Washington. They are involved with the Universal Brotherhood. Her husband, Julian Mulvey, was reared in England. He is a Boston University graduate and partner in Devine Mulvey, a Democratic media consulting firm in Washington which advise US and other political campaigns. He wrote the play “Rush’s Dream,” about the feud and friendship of Thomas Jefferson and John Adams, staged off Broadway in 2004 at the HERE Arts Center. External sources * The Pollsters profile on Margie Omero * LinkedIn profile for Margie Omero * Twitter profile for Margie Omero * People of Purple Strategies 
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