Lakhinder Vohra

Lakhinder Vohra currently works as an editorial consultant for . He began with the consulting firm on April 1, 2008.
He is also known as Lak Vohra. He has been developing quite a few content portal sites and also conducts seminars on Web 2.0 as it relates to content for websites.
His specialty is working with web start-ups from a content perspective.
Prior to that, he spearheaded the Editorial Operations for the Online Edition of the Washington DC Examiner Newspapers. In this leadership position for , located out of the DC Newsroom, he oversaw the day-to-day management of the website, which included regular content updates throughout the day, strategies to build traffic and retain visitors to the site, increase the visibility of the site, and bridge the gap between the company’s flagship property, the print edition of the Washington Examiner with the online products it offers in the local market, such as the website. He also worked in conjunction with the local marketing, sales and advertising staff and reported directly to the President and CEO of Examiner.com located in Denver, Colorado.
Prior to Examiner.com, he was President & CEO of , where he oversaw the day-to-day operations of the company. For a decade, he oversaw all business-related matters pertaining to the company, including contracts and legal correspondence. His primary focus in the day-to-day operations was to develop and implement strategic initiatives to further the popularity of the company’s website and to generate sticky content and partnerships to attract and retain clients and subscribers to various products, ranging from content deals with large companies to e-mail subscribers for newsletters the company produced each week. He has leadership experience in editorial and business lead generation and he has led editorial, marketing and public relations teams in the design, implementation, and supervision of multi-task projects in editorial, marketing, business development and grassroots marketing.

Mr. Vohra has displayed creativity and leadership skills in generating multi-million dollar sales for the companies he has worked for ¬¬ primarily by forging grassroots marketing partnerships, designing and orchestrating unique marketing campaigns, creating both cash- and cash-neutral branding arrangements with competitors and industry leaders, and creating a national network of contracts that make his rolodex a force to reckon with. He possesses full understanding of the nuances and complexities of business development contracts and has proven skills to leverage those for his employers.

A tangible evidence of Mr. Vohra’s expertise in dealing with and resolving issues in a fast-paced and complex environment of today’s is his experience in dealing with the topsy-turvy world of Internet (dotcom) companies.
In the past decade, Mr. Vohra has worked with dozens of Internet-based companies, some of whom have achieved success, while others have joined the dotcom doldrum bandwagon. For example, , a business-to-business portal in the restaurant community, approached Mr. Vohra to provide a weekly restaurant column on the local Washington, DC scene. Within a few weeks, the client was so pleased with the quality, reliability, accuracy, and overall experience of working with his company, the client signed on six additional cities. Another client, , contacted Mr. Vohra to help introduce them to local event and party planners through strategic partnerships. Within 45 days, the company had entered into partnerships with 50 such local groups as a direct involvement of Mr. Vohra. Another client, , approached Mr. Vohra to assist in increasing the visibility of the dotcom among upscale consumers in the greater Washington, DC area. Within a few weeks, Mr. Vohra was able to leverage his contracts through the area’s non-profit community, and was able to set up partnerships with over a dozen such groups hosting events in the near future and Foofoo’s name and brand was placed in over 20 local events attended by thousands of upscale Washingtonians.

Mr. Vohra has virtually invented the art of networking social and business events into fruitful profits for his employers and numerous other companies and products nationwide. Mr. Vohra operates through an informal network of contacts which can be called upon at any time when the need so arises to implement a task. Having worked for various news organizations, Mr. Vohra is able to pull contacts in three major sectors: not-for-profit sector; high-society; and the business community.
Mr Vohra has a son, Jasmehar Jit Singh Vohra. More details on his son can be found at http://www.jasmehar.com, a website created and maintained by his grandfather, P.S. Vohra, who lives in Chandigarh, India.
He is currently separated from his wife, Gurveen Vohra of Mumbai, India.

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