Koolred

Koolred is an online social networking website owned by Koolred, Inc. Though the site targets specifically on Asians from ASEAN countries, it also opens its membership globally. Membership is free.
Members, known as Redsters, are able to blog, upload photos and create albums, load videos and music, set up groups, organise events and start a discussion on the forums. Koolred’s core feature is its extensive Travel section, where it allow members to submit travel reviews of places to go, stay, buy and eat, and share their experience through a travel blog, and encourage members to become Travel Advisors, look for Travel Buddies and apply as Travel Hosts.
History
Koolred initially began with a small team of programmers, designers, writers and system administrator. Planning stages began in 2007 before the development phase in 2008.
It first went live with an alpha release opened to a selected group of people on December 2, 2008. It went on beta release on November 18, 2009.
The site introduced the Updates Feed and Koolgifts feature on January 2009; Travel Map and Calendar on February 2009. Video section was released on April 2009. The Music section was introduced on October 2009.
Koolred also started a Twitter page on April 2009.
Membership
Membership is free and registration is required. Members of Koolred are known as Redsters.
The site received 24 new members on the day of its alpha release. Membership reached its 100th member on December 22, 2008.
Upon its beta release, membership jumped to almost 2,000 members within a day.
Initial growth was slow as the alpha version was only opened for a selected group of people around the ASEAN region, namely Malaysia, Indonesia and Thailand.

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