Joey Donald Essex (born 29 July 1990) is most famous for starring in the ITV2 reality TV show The Only Way Is Essex. He is also a nightclub promoter. Joey is the brother of Frankie Essex and is also cousin of Chloe Sims (Both in The Only Way is Essex). He has been starring the reality show since Series Two, where he was bought into the programme known as Chloe Sims' cousin. He currently dates Sam Faiers, whom he split with 2011, but re-united after a kiss at a party, not featured in the TV Programme. Joey Essex has been known to promote many goods, one of his main promotions being Crazy Angel Fake Tan, which he has appeared at the event Professional Beauty Show in Excel, London in order to promote the tanning products.
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