Guys Gone Wild was a video series and male analogue of Girls Gone Wild. These video tapes and DVDs featured much the same content as the Girls equivalent, only instead showing young men performing for the camera — e.g., in the shower, playing football naked, etc.
In an article, Bill Horn, spokesman for Mantra Entertainment which produced the videos, notes a gender-related double standard in these videos. In the Girls Gone Wild series, sometimes the young women kiss, while the guys' series does not have that feature. Horn explains: "Let's face it, there's a double standard when it comes to guy-on-guy as opposed to girl-on-girl. It's sexy to see two girls making out. It's not considered sexy to see two guys making out. That's just the reality, and, we were there to capture the reality."
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