Fight Celtic Affluenza

"Fight Celtic Affluenza!" is an anonymous campaign aiming to raise public awareness about the serious individual and social consequences resulting from the recent epidemic of consumerism spreading across Ireland since it's economic growth, often referred to as the Celtic Tiger.

This campaign doesn't deny there are benefits to the Celtic Tiger, its purpose is to address its side effects on the social and individual well-being, chore values and quality of life.

The term Celtic Affluenza

Celtic Affluenza is a portmanteau of "Celtic Tiger" and "Affluenza".

1) Celtic Tiger () is a name for the period of rapid economic growth in the Republic of Ireland that began in the 1990s and slowed in 2001, only to pick up pace again in 2003 and then have slowed down once again by 2006. During this time, Ireland experienced a boom in which it was transformed from one of Europe's poorer countries into one of its wealthiest.

2) Affluenza is a term used by critics of consumerism, a portmanteau of affluence and influenza. Proponents of the term consider the costs of prizing material wealth vastly outweigh the benefits. They claim those who become wealthy will find the economic success leaving them unfulfilled and hungry for more wealth.

An anonymous and individual initiative

"Fight Celtic Affluenza!" is an anonymous and individual initiative. It not affiliated with any political, religious or any particular ideology structure. It does not endorce or promote any particular program or solution but only to raise public awareness about the costs of consumerism on the individual's mental, emotional and social areas.

Simple communication mediums
The "Fight Celtic Affluenza!" campaigners use simple communication mediums such as small stickers and business cards. This type of medium makes it easy for campaigners to carry them at all times and display them at strategic points. This campaigning format is uncommun but is efficient in reaching individuals rather than masses.

Public participation
Anyone can participate to the "Fight Celtic Affluenza" campaign, by simply printing and distributing cards and stickers.

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