Ensogo

ENSOGO a LivingSocial Company primarily offers discounted daily deals on lifestyle and entertainment things to do, see, eat, and buy around Philippines and South East Asia. Consumers start by signing up and creating an account at ensogo to be a member. This will then allow them to buy discounted products and services from the site when they log in to their accounts. Members can also earn credits by referring friends who purchase their first deal. They can then use the credits they earn from referral for buying products and services they want from the site.
HISTORY
Ensogo is derived from the words Entertain, Social, and Go. Ensogo is now a part of LivingSocial, a global company with approximately 43 million members in 25 countries. In The Philippines, Ensogo Philippines is a Social Commerce website that offers members discounted deals in Manila, Cebu and soon in Davao. Ensogo also operates in Thailand and in Indonesia as DealKeren. The deals are available for 3 - 7 days to their members at savings of up to 90% off regular price.
Ensogo was officially incorporated as a legal entity in 2009 in Thailand & after its success, it set up business in Manila, Philippines in July 2010 . By July 2011, Ensogo officially joined the LivingSocial family.
BUSINESS MODEL
Ensogo helps in advertising the brand, products, or services of their partner business to Ensogo members and to online consumers. They work with local business partners to make deals more affordable for their members. Their partners benefit from obtaining new customers in their stores and getting marketing exposure without any upfront cost.
Ensogo makes money through revenue share with their business partners. Ensogo receives a Success Fee from the vouchers they sell for businesses. If there is no sale, businesses still get free marketing and publicity. Because Ensogo offers Performance Marketing, it is considered a non-risk for businesses who want to reach new customers.
VISION AND MISSION
The Ensogo vision is to pioneer Social Commerce through supporting social responsibility. Social responsibility is important for Ensogo members and business partners, which is why a part of all Ensogo sales are donated to local charities. Because transparency is valued by Ensogo Inc., the company shows the amount donated to charity, contributed by their business partners and members.

The Ensogo mission is to make it more affordable for consumers to shop, dine, travel, and do their favourite activities.

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