Doppelganger Week

Doppelganger Week was an internet meme in February 2010 in which Facebook users of social networking websites changed their profile picture to that of celebrities, athletes, historical figures, or friends with whom they share a physical resemblance.
Huffington Post published a satirical interview with Bob Patel, who claimed to have invented the meme after being constantly told by workmates that he looked like Tom Selleck. When readers questioned whether the piece was genuine, the interviewer said that Patel "lives across the street from Santa Claus, just around the corner from The Easter Bunny. Geez..."
 
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