Da Bomb Internet Radio

Da Bomb Internet Radio was a radio station that played “Squeaky Clean Hip hop and R&B” music. The station was Austin’s only commercial Mainstream urban radio station broadcasting solely via the internet. Da Bomb Internet Radio was owned by Pflugerville, Texas based Progressive Innovations, LLC.
History
Da Bomb Internet Radio began broadcasting on October 2, 2008. Although this was less than one week after Austin radio station KXBT flipped it’s hip hop intensive playlist to a Spanish format, the two events were not related.
Da Bomb utilized the streaming services of Live365 at first. However, in March 2009, the station’s Live365 profile indicated that they would be switching to their own servers for audio streaming. The station’s listeners utilizing the Live365 services were then directed to go directly to Da Bomb Internet Radio’s website to continue hearing the radio station.
Da Bomb Internet Radio was jockless for all dayparts except for 12:00 - 4:00 PM weekdays. During that time, Marcus Davis could be heard taking requests on the air. Requests could also have been made from the homepage of Da Bomb’s website.
In April 2009, Da Bomb Internet Radio changed their website to reflect a push to target the Austin, Texas market as their primary market. On-air imaging also changed at the same time, making sure to reinforce that Da Bomb Internet Radio is an Austin radio station. Soon after this change, illustrating Da Bomb Internet Radio’s apparent uniqueness in the market, the station’s MySpace page received a comment in which a local resident gave his opinion that Da Bomb Internet Radio is different from any terrestrial station in Austin. The station’s playlist also reflected a heavier influence of Texas hip hop than many radio stations in other parts of the country.
After playing Boyz II Men's "It's So Hard To Say Goodbye To Yesterday" Da Bomb Internet Radio went silent September 11, 2009 at 2:05pm. Lack of advertising revenue was cited in their farewell letter on their website, which can currently be seen on their website.
Since then, the Myspace page for the station has been deleted.
According to their farewell letter, the station may be revived once the economy turns around.

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