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Charles Trevor Sitch
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Charles Trevor (Charles) Sitch (born 1959), is a former Board member of the Melbourne Football Club and a Melbourne businessman. Sitch advised the Melbourne Football Club Board from 2002 and officially joined in 2005. He was one of the Board members forced out by former club champion Jim Stynes in a high-profile revitalization of the Melbourne Board in 2008 after years of under-performance by the Club. Sitch’s father played for Melbourne in the 1939 Reserves side. Sitch's brother is well-known Melbourne comedian Rob Sitch. Sitch is a senior Director with business consultants McKinsey & Co. Sitch has led sales performance improvements and "helped drive the firm’s thinking on retail performance improvement." . Sitch is best known for his role as the adviser to Air New Zealand in its acquisition of and integration of Ansett Australia. Following a significant downturn in Ansett's performance, leading to unsustainable levels of losses, Ansett was placed into Voluntary Administration in September 2001. 
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