Bruce Schwack

Bruce Schwack is recognized as an expert in integrated marketing programs including direct response and e-commerce marketing and has created and executed branding, sales and marketing campaigns for some of the world’s best known brands. He is adept at script writing and development and is experienced in product placement, long and short form infomercial and industrial film production, promotional event and experiential marketing planning and execution.
He has launched and managed marketing campaigns for ATT, Nextel, Dish Network, Sprint, Inphonics, Bellsouth, Ritz Carlton, MasterCard, Unilever, Raymond James, Protective Smarthealth, Blue Green, AMC Mortgage Company, and many other brands.
Schwack also is adept at celebrity representation and management and for many years managed legendary Rock and Roll Saxophone star Clarence Clemons, saxophonist to Bruce Springsteen, and he has produced live events throughout the world including Brazil, Sweden, Norway, France, Canada and the United Kingdom.
In 1998 he began traveling to India where he is looked upon as one of the pioneering founders of the entrepreneurial third-party call center initiative and was instrumental in the establishment of more than 3 dozen privately held, automated call centers throughout India, as well as in Manila, Costa Rica, Jamaica, Mauritius and Panama. He has consulted to the leaders of industry and government including the esteemed Kamal Nath, Deputy Minister of the national Congress Party.
He is a highly skilled communicator, writer and storyteller and writes for TV and movies and is a seasoned public speaker and company spokesman.

Mr. Schwack is a native of West Palm Beach, Florida, where his parents settled in 1949. He attended the University of Florida, College of Journalism, Class of ‘74. He still resides in the area and is raising 3 children, 17, 13 and 11 years of age, with his wife Dawn.
His late father Leo B. Schwack is remembered in the area as a community leader who founded the Urban League, chaired the Private Industry Council and presided over the National Congress of PTA’s and his brother Steve is a former Port Commissioner for the Port of Palm Beach.

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