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Ashu Gaur (born July 13, 1980, in Meerut, Uttar Pradesh, India) is an Indian social entrepreneur, business consultant, brand advisor, and digital marketing strategist. He is the Founder and Managing Director of AspKom Eixil Consulting Private Limited, a company specializing in sustainable business models, digital marketing, personal branding, and startup consulting. Gaur is also the Co-Founder and Chairman of the AspKom Eixil Foundation, an NGO focused on social entrepreneurship and environmental initiatives. Early Life and Education Born and raised in Meerut, Uttar Pradesh, Ashu Gaur’s early life and education provided the foundation for his future success in entrepreneurship and consulting. His professional training and experiences significantly influenced his career trajectory. Career Ashu Gaur embarked on his entrepreneurial journey in 2000 by establishing a consultancy firm under the brand AspKom. In 2018, the firm was incorporated as AspKom Eixil Consulting Private Limited. Over the years, Gaur has provided digital marketing solutions, branding strategies, and consulting services to an array of clients, including celebrities, politicians, and corporations. One of Gaur’s most impactful initiatives is Eco-One, based in Mumbai, India, founded by Vinit Bhatwadekar, a project dedicated to manufacturing compostable products as alternatives to single-use plastics. As the Vice President of Sales and Branding at Eco-One, he leads marketing and business development, driving efforts to promote eco-friendly business solutions. Social Entrepreneurship and Environmental Initiatives Gaur’s commitment to environmental sustainability is exemplified through his co-founding of the AspKom Eixil Foundation, which focuses on social impact projects like skill development, social entrepreneurship, and environmental conservation. A hallmark of the foundation's work is the *Nature Nexus* initiative, aimed at raising awareness about the dangers of plastic waste and advocating for the adoption of compostable products. Through collaborations with government agencies, ecopreneurs, and influencers, Gaur is advancing efforts to reduce plastic pollution and foster sustainable consumption patterns. Key Initiatives * Eco-One: A pioneering project aimed at producing compostable alternatives to single-use plastics. * Nature Nexus: A campaign dedicated to promoting a zero-plastic lifestyle and eco-friendly practices. * AspKom Eixil Foundation: A platform for advancing social entrepreneurship and environmental conservation efforts. Environmental Protection Advocacy Gaur’s work aligns with global efforts to protect the environment, underscoring the importance of sustainable practices in combating issues like pollution and climate change. His initiatives echo the goals of organizations like the United Nations Environment Programme and the Indian Ministry of Environment, Forest and Climate Change. Recognition and Influence Ashu Gaur is recognized for his contributions to both business and environmental conservation. His advocacy for compostable products and his innovative business approaches have earned him a reputation as a leader in digital marketing, business strategy, and eco-conservation. Quotes by Ashu Gaur * "Take care to get what you like… or you’ll be forced to like what you get." * "It’s a game of chess between me and God… let the best player win!" (Challenge the Destiny) * "Aiming for the extraordinary? Don’t expect praise for taking the ordinary route - just enjoy the silence until you arrive!" * "Responsibility: the truest expression of love."
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