William J. Lynch Jr.

William J. Lynch (born May 22, 1970) is the current president of Peloton Interactive and former CEO of Barnes & Noble.
Business career
William J. Lynch is the President of Peloton Interactive. Lynch joined Peloton in January 2017.
From March 2010 to July 2013, Lynch was Chief Executive Officer of Barnes & Noble, Inc., and was appointed to the B&N Board of Directors in the fall of 2011. Prior to his promotion by the Board to CEO, Lynch was President of Barnes & Noble.com, where he was responsible for leading the creation of all of the Nook products and software beginning with the original Nook eReader (code named Bravo). Lynch launched a Nook development office in Silicon Valley that grew to over 150 engineers.
Lynch joined Barnes & Noble from HSNi, where he was Executive Vice President of Marketing and General Manager of HSN.com. From 2004 to 2008, he was Chief Executive Officer and co-founder of Gifts.com. He also served as VP for HSN, running the growing HSN.com e-commerce site. From 2000-2004, Lynch was vice president and general manager of eCommerce, for Palm Inc., where he oversaw Palm's Web properties. His earlier career included brand management positions at Seagram Universal and Guinness.
Education
Lynch graduated from the University of Texas at Austin with a degree in economics. He received his MBA from the Columbia Business School.

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