nvohk (pronounced 'invoke') is a new community-managed eco-friendly clothing brand. The company is incorporating crowdsourcing and crowdfunding business models to develop and launch a new lifestyle brand that combines social responsibility and financial performance. The company was founded in Los Angeles in December 2007. It is currently recruiting 5,000 - 40,000 members who will each contribute $50 annually to develop and manage the nvohk brand . Members will vote on major business decisions such as logo development, product designs and advertising, among others . Additionally, members will receive 35% of the Company’s net profits in reward points that can be redeemed for nvohk products .
Nvohk will contribute 10% of its net profits to environmental organizations chosen by the Company’s members .
For more information see .
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