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Macbook air ad
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The Macbook air ad is an ad promoting Macbook air on its releace in January, 2008. The ad fetures a small part of "New Soul". The commercail The MacBook Air launch was accompanied by a television commercial emphasizing its thin form factor. In the commercial a hand unthreads a manila envelope and slides out a MacBook Air, then opens it to wake it from sleep. Parodies The advertisement has often been parodied and comically reproduced, often depicting much thicker models being pulled out of manila envelopes in the same fashion, sometimes with difficulty. One such parody, purportedly from market rival Lenovo, depicts a failed attempt to return a Macbook Air to its envelope with a variety of accessories, before removing that manufacturer's ThinkPad X300 notebook from a similar envelope. A few of these video parodies are featured on YouTube. |
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