Leaping Bunny

The Leaping Bunny is the symbol of the international no-animal-testing certification, issued for use by companies on cosmetic, toiletry and cleaning products which comply with the Humane Standards. The trademark licence is owned by the BUAV, founder of Cruelty Free International, the global organisation dedicated to ending animal testing for cosmetics and other consumer products worldwide.

The certification endorses companies that use cosmetic or household ingredients which are not tested on animals by their laboratories or suppliers after a fixed cut-off date. While many companies claim that their products are not tested on animals, there is currently no legislation in place to test these claims. The Leaping Bunny certification demands an independent audit of certified companies to ensure they remain compliant with the Humane Standards.
The Leaping Bunny programme is operated in the UK by Cruelty Free International and across the rest of Europe and the Unites States by the European Coalition to End Animal Experiments (ECEAE) and the Coalition for Consumer Information in Cosmetics (CCIC)] respectively.
Cruelty Free International is calling on governments and regulators around the world to introduce a ban on the testing of animals for cosmetic products and ingredients. By mobilising an international network of animal protection organisations in a coordinated campaign, the goal is to ensure no animal testing for cosmetics products is allowed to take place anywhere in the world.
 
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