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John Slabyk
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John Slabyk was the Art Director/Creative Director for 2008 campaign for President of the United States. Prior to joining the Obama campaign, Slabyk worked as a Senior Art Director and Graphic Designer for various design firms and advertising agencies in Chicago, such as Ogilvy & Mather, FCB (now Draftfcb), and Leo Burnett Worldwide. He also co-founded celsiusDesign, a branding & design agency, with friend and design partner, Shane Parrish. John originally gained notoriety in 2003 with a public proposal, known as , to rebrand the Buffalo Sabres by modernizing their original identity (introduced in 1970). The proposal, fueled through a grassroots movement, gained much attention from Sabres fans, especially after the team released a controversial new identity which returned the team to their original blue & gold, but replaced the crest with a new stylized yellow bison, which eventually earned the nickname "Buffaslug". |
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