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Four-Pack Music Sky Broadcasting
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Four-Pack Music Sky Broadcasting is a joint venture between the former British Sky Broadcasting the big four record labels Universal Music Group, Sony BMG, Warner Music Group and EMI. FPMSB will be a subscription-based model, which means users will pay a flat fee each month to get access to unlimited song downloads. Apple's iTunes music store, by contrast, is based on track-by-track purchasing. There will be a variety of subscription tariffs available, and most songs will be offered both for download and for ‘streaming', which allows users to listen to the song over the internet without having to physically download it first. Music will be downloaded in the universal MP3 format, and will be free from digital rights-management encryption. This means subscribers to the service will be able to transfer their purchased songs onto a variety of devices, including mobile phones and Apple's range of iPod music players. The interactive TV download music store will launch on Diva TV from Sep 1st, open from 12am-6am. 
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