Dr. Apoorva Shah (born July 4, 1964) is pioneer of trichology concept in India and the founder of Richfeel Health and Beauty Pvt Ltd a chain of Trichology Clinics. He is Author of a book Have a Great Hair Day. Shah was awarded the Maharashtra Vaibhav Award in year 2002 for excellence in trichology. His Company Richfeel is awarded best Hair Restoration Service Provider Company of the year at Frost & Sullivan’s 6th Annual India Healthcare Excellence Awards 2014. He is first certified trichologist in India. Richfeel introduces anacover for the first time in India. Shah’s clinic sponsors event and honor people who fight against cancer. His company is associated with Miss India Pageant for more than 10 years. Richfeel ropes in Celina Jaitley as Brand Ambassador.
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