Contest
"67 Days of Smiles" was launched in June 2009 by the Orlando/Orange County Convention & Visitors Bureau (Orlando CVB).The theme of the contest, "Orlando Makes Me Smile," was part of a campaign to promote tourism in Orlando. The contest winners were to be selected as a pair of friends, family, or co-workers and the applicant pairs were required to submit a video and a 500 word essay about "why their smiles should be chosen." and received a $25,000 stipend, a condominium, and a rental car to tour Orlando and local attractions for 67 days (this was considered to be the amount of time required to visit 100 local sights). The contest drew over 300 pairs of applicants from 12 countries. In April 2010, the Orlando CVB conducted a "World Smile Search" for 67 people to win a trip to Orlando for World Smile Day. 67 Days of Smiles winners Stacey Jo Doornbos and Kyle West were contracted the Orlando CVB as official spokespeople, and they traveled throughout the U.S., Canada, and Europe to promote the event.
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